Apr 30 2008
Link Sharing Anyone?
I am starting to receive some requests for link sharing. It can be a daunting process to manage many requests… but I realize that link sharing is a great way to get inbound links and improve page traffic.
Ultimately, the way I really want to exchange links is by building a relationship. If you comment on my blog with something relevant, I may just link to you without asking for a link back. But, if you spam my blog with a comment that really doesn’t relate for the sole purpose of a link… you won’t get anywhere. If I like what you are offering on your site, I’ll link to you pretty readily.
So, here is how I want to do it. If you want to share links with me:
Here is what I want if you are a blog:
- Right a post on your blog that links back to a post on my blog… that way I notice you.

- I’ll subscribe to your blog because I always subscribe to those that link to me.
- Write something compelling that I might be interested in.
- Drop me a line letting me know that you linked to me and a post that you want me to comment on. My email address is on my about page.
- I’ll write a post and link back… always. If you are a blog that relates to business and technology (or that I can relate to business and technology) then I really don’t care what your page rank is.
If you are a directory service or a non-blog site.
- Since I have a page rank of 4, you should have a page rank of 4 at least. If your page rank is lower than 4, you should have a compelling reason for me to want to participate.
- Send me a request via my email found on the
about page. - Your link directory must match my category of business and technology
- The page I link to must be related to business or technology.
- I must be able to work the link into a blog post.
- My blog post will indicate that the link is for the purpose of a link exchange. I want to be fair to the readers of the blog. My blog post can contain as much text as you want… so email me what you think I should say. I’ll edit it to match the way I talk.
- I’ll send you an email back with the link, alt tag and description that I want for the link back to me. Please be considerate and post quickly so that I don’t have to call you out.
In either case, I won’t accept money for a link. I won’t even consider money, so don’t offer. If I see a request come through offering money for a link, I will simply delete your message.
Corey Smith is the Chief Web Architect for Dealer Marketing Systems and maintains a news service for the copier, printer and document management industry.