Stupid Advertising… does it really work?
I am truly amazed how often I see stupid banner advertising and wonder if they really work.
On Weather.com, I often see these stupid ads from LowerMyBills.com. If you look at 
the weather for any area, you are likely to run into them. Sometimes it is a stupid dancing alien or baby. These two were side by side and are two stupid dancing women.
How does someone dancing make me want to click through? Then, I wonder, how many people that do click through to their site actually convert to buy a product?
It would be nice if Experian, the company that owns LowerMyBill.com had at least a little respect for their potential customers.
Corey Smith is the president of Tribute Media a web development firm providing high performing, industry specific websites. He is a businessman, writer, technology fanatic, graphic designer and web developer. His greatest passion is teaching, consulting and speaking.
You can find him on Twitter, FaceBook, FriendFeed, and LinkedIn.
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