I don’t know if you have heard this or said it before. But I have heard a number of people over the last few years use this idiom.

If you have this attitude about your customers, then you shouldn’t be in business. Your customers are what make it possible for you to stay in business. Even if you aren’t in a position that works directly with customers, you should respect them.

Your customer isn’t always right, but your customer deserves your respect and your gratitude. Considering your customer a liar won’t get your more business… in fact, it will likely do just the opposite.

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Corey Smith is the Chief Web Architect for Dealer Marketing Systems and maintains a news service for the copier, printer and document management industry.

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